From waiter to entrepreneur: the evolution of hospitality work in the 21st century

In the 21st century, working in hospitality now offers flexibility, entrepreneurial potential, and diverse career paths. This shift – driven by technology, the gig economy, remote work options, and a focus on well-being and skill development – creates a strong business case to choose freelancing, which would empower professionals to transition from full-time or part-time jobs into dynamic, independent careers, that also benefit companies by providing access to a skilled and adaptable workforce.

These tools empower hospitality talent by enabling them to control their schedules, expand their service offerings, and boost their work-life integration.

Online learning platforms and apps have also enhanced skill development, allowing talent to specialize in areas such as mixology, event planning, or culinary arts. This digital shift gives hospitality professionals the tools to upskill, diversify, and expand their roles, and thereby facilitating to take their career to the next level.

Offering flexible working arrangements is now a priority for half of working Brits when looking for a new job with 52% of Brits say they would only consider working for a company that offered flexible working as standard, according to new research[1]. Freelance and gig roles allow hospitality talent to set their own schedules, increase their earnings, and gain valuable experience across various settings. This flexibility not only offers financial rewards for hospitality talent, but also encourages skill development, as professionals build a diverse skill set and expand their networks—assets that can be leveraged to enhance their freelance careers even further.

[1] Source: Eon News, 24 October 2024

Traditional, hospitality roles cultivate valuable skills – communication, leadership, crisis management, customer service – that are essential for successful entrepreneurship. Platforms and upskilling programs assist hospitality professionals further in honing these skills, preparing them to transition into company ownership.

Freelancers can rapidly build a client base, develop a reputation, and expand their services. Whether starting a catering company, consulting for events, or opening a pop-up bar, the barriers to entry have never been lower. Technology and digital tools make it easy for hospitality entrepreneurs to connect with clients, showcase their talents, and grow their brands with minimal overhead.

Enablers such as technology, the gig economy, and skills development initiatives have created an environment where workers can define their own career paths. The industry is becoming more inclusive, and customers are increasingly demanding a diverse workforce.

The hospitality sector is welcoming a broader range of backgrounds, experiences, and perspectives, and creating space for all professionals to pursue roles that align with their unique skill set and ambitions. Additionally, the industry is increasingly open to a culture of well-being, recognizing the importance of work-life balance and supporting mental health, but much more can be done by the industry.

For those in traditional hospitality roles, the message is clear: opportunities exist beyond permanent jobs. The skills learned in hospitality are stepping stones to more flexible, fulfilling, and entrepreneurial careers. The modern hospitality landscape is about taking control, creating opportunities, and thriving on one’s terms in an environment that values inclusivity and well-being as much as innovation.